WHY TO DO ONLINE BUSINESS ?
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10 reasons why you should start doing business online right now.
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1. NEW ECONOMY.
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Internet has created a new economy, which by its explosive growth and sheer size
already changed our perception of traditional way of doing business. Companies like
Amazon and Ebay have successfully created domination on areas, where just few years
ago traditional brick-and-mortar companies were kings. However, in order to be successful
on the net, you don’t have to be a giant like them. Many small and mid-size companies
managed to build online businesses quite profitably. In fact, studies show small
and mid-size companies will be the main growth force of e-commerce in coming years.
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2. INTERNET IS A PERFECT VENUE FOR BUSINESS.
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In order to make a sale you need visitors to come to your shop. On the Internet,
your shop could be only a click away from your prospective customers. With proper
marketing your Internet storefront can have more buyers than you ever can get in
a brick and mortar shop.
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3. COMPANY’S IMAGE.
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Whether you sell products or services online or not, in today’s world you have to
have a corporate presence on the Internet. Otherwise, as you must have noticed that
people simply don’t take your business seriously if you tell them that your company
does not have a website. A nice corporate site definitely increases the image of
a company especially if it has great product or service related content to go with.
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4. PROVIDE BETTER CUSTOMER SUPPORT.
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Customer accusation and retention is one of the key factors of business value chain.
Thanks to Internet technology, business can provide customer support more effectively.
This means better customer satisfaction and increase of profitability.
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5. MAKE INFORMATION MORE EASILY AVAILABLE TO CUSTOMERS.
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Just a couple of years ago, companies used to require days to deliver products or
services update information to their customers. Things have changed since then.
Today you can add or make any changes to your company and product related content
virtually in a matter of couple of hours, publish on your site and share with the
whole world.
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6. CUT COSTS.
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New technologies allow you to take virtually any part of your business online, that
include supply chain management, billing, shipping, procurement etc. Streamlining
these business processes through online systems will allow companies to cut costs
significantly in almost every sphere of any business. For example: companies can
reduce more than five percents of their maintenance, repair and operation costs
by adopting e-business solutions. This five percent savings can turn into 50% of
a company’s net profit!
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7. ABILITY TO DO BUSINESS 24 HOURS.
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How else you can continue making sales, while your stuffs are sleeping! The biggest
advantages of online shops are that they are open 24 hours a day year round. Thanks
to Internet off time, when your shop is generally closed, sales in some cases can
be more than your regular business hours!
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8. LOW START UP COSTS.
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Building a web site does not require big investments. There are many low cost tools
available today, which can help you create sites from very scratch. Many business
portals allow you to build web sites from templates. For less than 100$/month you
can have a full-fledged corporate e-business site with all e-commerce features!
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9. YOU PHYSICAL PRESENCE COULD BE IN ANY LOCATION.
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The World Wide Web allows you to do business from any part of the world. Your physical
location, except for few cases is not that important since you conduct your business
online.
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10. GO GLOBAL
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Thanks to Internet you can instantly become a global player. In fact, you don’t
have to invest large sums of money to do this. There are literally hundreds of vertical
and horizontal e-marketplaces available on the net. These marketplaces allow you
for a nominal fee to get access to a large audience of prospective customers from
all over the world. According to AMR Research more than 1,3$ trillion of good and
services will flow through the B2B marketplaces. Who does not want a piece of this
pie!
The right determinant of e-business success is the same like any off line business.
You have to have a great idea, you have to have a business plan, there should be
a value proposition for prospective clients and you should have belief in it and
your ability!
Getting online is becoming cheaper and easier thanks to emergence of new technologies
but marketing on the Internet is becoming more expensive.
Take your business online now, before the marketing costs become way too expensive for small companies.
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